The Emmis of Customer Service

Emmis- For those of you who don't have a passing familiarity with Yiddish-isms -The origin of the word emmis is Yiddish and it means THE TRUTH, but not JUST the truth. The word implies the absolute-final-no-holds-barred- uncontestable-bottom-line TRUTH.

“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”
- Sam Walton

More later on serving the customer....